Bark

The talented team at Bark approached me to give their Subiaco bar a fresh new look after seven successful years in business. The brief was clear: fun, quirky, and full of personality. The space itself is an ode to Western Australia and has a warm, humble, and genuine vibe, reflecting the true character of the people behind it.

For the rebrand, we drew inspiration from the nostalgic welcome signs of regional Australian towns, which you’ll see reflected in the outdoor signage. We also tapped into the charm of classic 80s Aussie cartoons, embracing a playful yet iconic aesthetic that celebrates all things Westraliana.

Carly Moone Bark Brand Identity, Logo Design and Illustration, Perth Western Australia
Carly Moone Bark Brand Identity, Logo Design and Illustration, Perth Western Australia
Carly Moone Bark Brand Identity, Logo Design and Illustration, Perth Western Australia
Carly Moone Bark Brand Identity, Logo Design and Illustration, Perth Western Australia
Carly Moone Bark Brand Identity, Logo Design and Illustration, Perth Western Australia
Carly Moone Bark Brand Identity, Logo Design and Illustration, Perth Western Australia
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